Super Model Pure Chicken of the C | Down South Lures

Super Model Pure Chicken of the C (no chartreuse tail)

Super Model Chicken of the C - Eyes

Our unique hybrid tail delicately and naturally swims on the fall, triggering bites from the most finicky gamefish.

Down South Lures Super Model White Ice

Down South Lures – Line Cutterz

Super Model Pure Chicken of the C

Down South Lures Southern Shad - Everything Kayak & Bicycle

Super Model Pure Twisted T

Unique soft plastics that are made in the USA and flat out catch fish. The unique hybrid tail delicately and naturally swims on the fall, triggering

Down South Lures

Down South Lures - Super Model – Coastal Marsh

Down South Lures - Super Model – Coastal Marsh