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Whether you are a weekend warrior or a seasoned pro, the Berkley Frittside crankbait features the same proven action that won David Fritts the Bassmaster Classic. Designed with a classic flat side profile, these lures mimic a variety of species and create the most flash of any Berkley crankbait. With an integrated FlashDisc, the Frittside boasts improved tracking stability, accuracy and true balsa-like action for tough conditions. Ideal for very cold or very hot water less than 10 feet deep.

Berkley Frittside Crankbait - 2-1/4 - Black Chartreuse

Berkley Fishing Gear, Fishing Tackle & Equipment - Berkley® Fishing US

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Berkley PowerBait MaxScent Critter Hawg 4 (Select Colors)

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Berkley PowerBait Minnow Smelt 3 in

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bites - Set More Hooks and Catch More Fish!.

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Infused with the always-effective Powerbait scent and flavor technology, the Berkley Powerbait Minnow generates a lively action that gets bass

Berkley Powerbait Minnow

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Berkley Environmental Customized Environmental Insurance

Virtually invisible and proven not to spook fish! Designed to refract light just like water, Berkley®'s Vanish® Fluorocarbon Fishing Line disappears

Berkley Vanish Fluorocarbon Fishing Line 250 Yards

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